Seth defines “The Dip” as the period when things get hard – in a job, a project, a relationship, whatever. It’s the period “between starting and mastery.” If what’s on the other side of The Dip is worth it, we should push through and all the way through. If it’s not, we should quit. If we suffer through The Dip for any time and then quit, before getting to the other side, we’ve wasted time which could have instead been used to pursue a more worthwhile effort. As Seth says, “Extraordinary benefits accrue to the tiny minority of people who are able to push just a tiny bit longer than most.” But we have to make sure we’re pushing through to the right things.
This is a short article about how we spend our time and how working long can hours can make us feel as if we’ve worked harder…but are we “so preoccupied with clarifying and keeping track of [our] to-dos, [we] forget to ask if they’re the right tasks to begin with?” Let’s not confuse “the feeling of effort with the reality of results.”
A finance guy recently welcomed a child into the world and wrote down the advice he would give him, and it’s pretty good. My advice: Just stick to his ten points and don’t fall for the “next billion-dollar iSecret” at the end.
 
“The two most important things we can do are to allow ourselves to be seen AND to really see others. The greatest gift you can give a person is to see who she is and to reflect that back to her. When we help people to be who they want to be, to take back some of the permission they deny themselves, we are doing our best most meaningful work.” This, to me, is very powerful and applies to many aspects of life. This book talks about applying it to business ideas and really knowing our customers and building products around them – not the other way around. Bonus: The kindle version is only $2.99 right now.
 
Previous What I’m Reading post: October 2015

Share This